London's biggest dog event returns to celebrate everyday canine superheroes

Tickets are now on sale for London’s biggest dog event, Discover Dogs, returning to ExCeL London between 20th and 21st of November and giving visitors the opportunity to meet, greet and cuddle hundreds of dogs, and to celebrate the ways in which man’s best friend helped thousands and have been our everyday heroes during the pandemic.

Organised by The Kennel Club and sponsored by Royal Canin, Discover Dogs features hundreds of different breed stands so visitors can learn more about their favourite four-legged friends from dedicated experts, find out more about how to buy a dog responsibly, and how to look after their new canine companion. Acknowledging the extraordinary events of the last year and a half, Discover Dogs 2021 will also celebrate that not all superheroes wear capes, highlighting all the different and amazing ways in which canine heroes save us, during the pandemic and every day.

The highly popular 'cuddle corner' where visitors can share comforting canine cuddles will also be making a comeback this year, and as always, the event will feature hundreds of stands with ‘all things dog’, giving visitors the opportunity to spoil their canine companions and start the festive shopping early.

Vanessa McAlpine, Events Executive at The Kennel Club said: “We are glad to bring Discover Dogs back in 2021. It’s a fun event for any dog lover that celebrates our unique relationship with dogs, as well as vitally educating would-be owners about the importance of choosing the right breed for their lifestyle and making sure they buy a puppy responsibly. We will also celebrate our everyday canine superheroes that helped thousands through the pandemic.

“Anyone looking to buy a dog should attend Discover Dogs. It’s the perfect opportunity to meet the many dog breeds, of all shape and sizes, and to find out which breed is best suited to their lifestyle. Breed experts will be on hand to discuss caring for, training and living with each breed, which will help visitors make responsible choices when it comes to buying a puppy.

“But the show isn’t just for prospective dog owners – we welcome dog lovers of all ages to come along and find out about the work of The Kennel Club, such as the Kennel Club Breed Rescue organisations who do fantastic work for dogs who aren’t as fortunate as others. Thousands of dogs come into breed rescue every year, either because their owners cannot cope or because they were mistreated. Unfortunately, despite there being more information out there than ever before, people still continue to buy dogs on a whim because of celebrity trends or because of how the dog looks. The show aims to give visitors the best advice, whether that’s buying a puppy or re-homing a rescue dog, so that the most informed decision can be made for both the dog and its owner.”

Other features of the show include the Young Kennel Club interactive activity ring, providing younger visitors the opportunity to have a go at agility, learn how to train a dog and take part in an obstacle course with some of the ‘professional’ dogs at the event, alongside other old favourites, such as the popular crossbreed competition, Scruffts, displays from the Metropolitan Police dogs and puppies, and exciting agility competitions. Visitors will also have the opportunity to meet some of the British and Irish vulnerable native breeds, such as the Otterhound, and learn about the issues that these historic breeds can face, and why it’s important to raise their profile and encourage more prospective buyers to consider these more unusual dogs.

Tickets cost £18 or £15 for concessions and under 8’s go free. More information and tickets are available on the Discover Dogs website.