PAW aims to make sure that puppies live healthy, happy lives
with suitable owners by spreading the 'be puppy aware' message.
Being puppy aware involves making sure you know which dog and
breed is right for your lifestyle so that you can care for it for
life, and making sure you can separate responsible breeders from
puppy farmers. Every year the Kennel Club holds a Puppy Awareness
Week (PAW) to spread this message.
STOP puppy farming
Puppies from puppy farms are bred with no regard for their
health and well-being and are kept in appalling, unsanitary
conditions. Kennel Club research from 2014 shows that as many as
one in four may have unknowingly bought from a puppy farm, after
sourcing their puppy online, on social media, in pet shops or
through free newspaper ads - outlets often used by puppy farmers.
The Kennel Club has found that one in five pups bought online or in
pet shops need long-term veterinary care or die before six months
old*. It has also found that one in five pups bought in pet shops
contracts the potentially parvovirus.**
*Research conducted in August 2013 by Atomik, on behalf of the
Kennel Club, and is based on 2,026 responses.
**Research conducted in August 2014 by Censuswide, on behalf of
the Kennel Club and is based on 2015 dog owners.
Make sure that you don't buy from a puppy farmer, or from an
ill-informed and unknowledgeable breeder, who has not taken all of
the steps to give your puppy the best chance in life. The Kennel
Club recommends that 'ABS is Best' and always advises people to go
to a Kennel Club Assured Breeder. The Kennel Club has United
Kingdom Accreditation Services (UKAS) accreditation to certify
breeders on the scheme and it is the only one in the UK that sets
standards for and inspects dog breeders. You can find out more
Kennel Club Assured Breeders here.
Watch the video below for advice on buying a puppy or read our
list of the
Do's and Don'ts of puppy buying. You can also find out more
about the cruel puppy farming
Do's and don'ts of buying a puppy
Kennel Club research has shown a shocking number of people still
buying puppies from disreputable sources: one in three revealed
their puppies were sourced on internet sites, through social media,
in pet shops and newspapers advertisements - all sources popularly
used by puppy farmers. Watch the video
Show your support for PAW throughout the year
If you are a member of the veterinary profession you can request
a Be Puppy Aware poster for your waiting room. Simply fill out
Finding the right breed
There are 212 breeds of dog, and many crossbreeds, that have
very different needs. Pedigree dogs are bred to have predictable
traits and characteristics and by doing research people can easily
find the dog that is the best fit for them.
Take a look in our Breed Information
Centre to find out which breed is best suited to you, or visit
our Discover Dogs
event at Earls Court on 8-9 November 2014.
Click here to find a puppy,
and remember to look out for the purple Assured Breeder
What to expect when buying a puppy
TV Vet Marc Abraham reveals some of the many health and welfare
problems that you could be confronted with if buying a puppy from a
source often used by puppy farmers. He meets Irish terrier breeder,
Candace Bugden, to find out what to expect when buying a puppy from
a responsible breeder, and why getting a puppy from a Kennel Club
Assured Breeder is always the best option.