To coincide with National Microchipping Month which ran
throughout June, the Kennel Club with the support of the
Microchipping Alliance and the relevant government departments and
Ministers in England, Wales and Scotland, launched the education
campaign 'Chip it, Check it':
'Chip it': To help get your dog back should it
become lost or stolen: it will be compulsory to have your dog
microchipped and registered on a database from April
'Check it': Is your dog already chipped? Great! You just
need to make sure your contact details are up to date on the
microchip database so your dog can be easily returned to
The campaign centres around the sad statistic that over 8,000
dogs are euthanised each year because their owners cannot be found,
yet thousands of otherwise doomed dogs could be identified and
reunited with their owners instead of facing possible destruction
in the pound if dog owners microchipped their dogs and kept
personal details up to date.
In addition to this, around 40,000 lost and stray dogs have to
be rehomed each year because their owners cannot be found.
These dogs could have been reunited with their owners if those
owners had microchipped their dogs and kept personal details up to
date on their database.
Regulations due to be laid shortly as secondary regulations
under the Animal Welfare Act in England, will place a requirement
on owners to have their dogs microchipped and registered on one of
the databases available. Owners will also be expected to be
responsible for ensuring the information is kept up to date in
order to have the best chance of reuniting them with their pet.
Similar Regulations are due to be voted on in Wales later this year
and are under consideration following a recent consultation in
The Kennel Club is dedicated to reuniting dog and owner through
our reunification database Petlog, the UK's largest lost and found
database for microchipped pets, and we hold National Microchipping
Month each June to educate those involved with dogs on the benefits
The introduction of a requirement to permanently identify a dog
through compulsory microchipping will go a long way towards
improving the current situation surrounding stray dogs by reducing
the need for unidentified lost dogs to be rehomed or euthanised.
The Kennel Club views regulation as a positive step forward for
responsible dog ownership and bringing dogs and owners back
together more quickly and effectively.
In terms of benefits, the Kennel Club believes compulsory
- helps dogs to be quickly identified and returned to their
owners and as a result is the most beneficial in relation to
welfare and cost savings;
- creates a link between dog and owner, sending a clear message
to the public that they are responsible for the actions of their
- encourages the breeder to act more responsibly in terms of
their breeding practices as they are able to be traced more
- acts as a deterrent to owners abusing or mistreating animals if
there is an increased possibility that the dog can be traced to
them and they can be brought to account for such actions;
- could help to deter dog theft so long as the legal requirement
to keep information up to date is introduced as part of the
- could go some way towards helping to tackle puppy farming so
long as a requirement is introduced for the information to be
logged of every keeper from the original breeder to the current
owner. This traceability would deter unscrupulous breeders who
perhaps would not otherwise want to be traced and force them to
either improve their standards or cease trading.
Keeping Public Information Safe - The Need for Minimum
The Kennel Club wholeheartedly believes that the introduction of
a minimum standard for any microchip database, microchip supplier,
or microchip implanter wishing to operate within the regulations
should be mandatory in order to ensure standards are kept to a high
level and the public do not suffer as a result of new companies
establishing themselves for quick financial gain.
The Kennel Club and Petlog, together with the other main
microchip database companies, have worked with the Department for
Environment, Food and Rural Affairs in Westminster to devise
suitable minimum standards for database providers. Similar work is
underway with microchip suppliers and implanters.
The Kennel Club believes that strict data protection must be
maintained in order to give the public confidence in compulsory
microchipping and therefore increasing the likelihood of
compliance. In any future case of using the data for purposes other
than reunification, it is essential for pet owners to be made aware
of this and to allow selected authorised users to review owner and
What Can You Do?
Is your dog microchipped? When did you last check that your
database had the most up to date information for you and your
Spread the word about the importance of microchipping and
keeping information up to date!
If your dog is not microchipped yet make sure you are use a
reputable database that will keep your information safe and be
around for the life of your pet.
National Microchipping Month runs throughout June. For more
information go to www.nationalmicrochippingmonth.org.uk.